Copyright © Karen Pore, Your Partner In Online Success
There are many ways to market your business or program online. Most of the online marketing ideas that I go through in my blog are free or low cost. The subject I would like to cover today can be costly. But if you look around enough you can find some pretty reasonable rates for solo ad marketing.
If you are not aware of what a solo ad is, or ezine marketing is let me give you a brief explanation. Just like anyone out there is building a list there are many people out there who have built list of many network marketers or online marketers, some even of business opportunity seekers. These people will in a way "rent" their list to you. By renting their list they charge you a fee (depending on how large that list is) and you are able to send your email advertisement to their list of subscribers.
Solo ad marketing can be a very successful way to market your business online and at times can work very well to get very qualified subscribers to your list. You can target those ads or your web page that you send in that ad to appeal more towards prospects who either have already had a business or have some experience with online marketing. This can benefit your business because once they get started they have an idea of where to begin. You may have a system that is equally easy for a newbie marketer or an experienced marketer, but we all know it's much easier to start a new business partner that has a little bit of experience.
Here are some tips if you want to use solo ad marketing.
1) Always track your ad.
Use some type of link tracker for your link to easily see how successful that campaign was. It will make it much easier to see if your link was clicked, if so by how many, and you can go from there and see if you want to either change your ad and use the same ezine or safelist for that solo ad, or if you may need to go elsewhere to advertise your business or program.
2) Target Your Advertising
You need to know your audience in solo ad marketing. Are these network marketers, MLMs or possibly business opportunity seekers? Determine what the majority of your audience will be so you can best target your ad.
3) Your headline
The headline can be the most important part of the entire solo ad! You need to get them to open the email. Spend a lot of time working on that headline.
4) Run Your Ad Multiple Times
We have all heard in advertising it takes your prospect seeing the exact same thing multiple times to act on it. So remember that. Also many ezine owners will offer discounts for you buying solo ads in bulk.
5) Don't Try To Sell Your Product In Your Ad
Do not try to "sell" in you solo ad marketing. You need to create enough int rest in your ad that someone would want to visit your website and let your system or your auto responder do the work for you. If you are selling out right most people would be turned away. There are NO products that sell themselves! No matter how much we believe in your business.
6) Don't Use All Caps In Your Headline
If you are using all capitals in your headline the reader may feel like you are yelling at them and most likely will not open your ad.
7) Include a "call to action"
At the end of your ezine solo ad explain exactly to the reader what you want them to do, let them know exactly where to go from that email or ad they have received.
8) Don't Be Cute Or Funny With Your Ad
You might put your readers in a good mood, but it will not convert to opt ins or sales.
9) Offer Something For Free
If you offer something for free when you are marketing your business online the reader is more likely to go and visit you site, or follow that call to action. You could offer a free ebook or maybe a free trail.
10) Subscribe To The Ezine
If you are sending a solo ad when you are marketing online if will help you tremendously to subscribe to that ezine to get an idea of what others may be marketing to people. Watch some of the other ads and make sure you do not sound like everyone else. You want to stand out and honestly you need to know your competition. Sometimes you may also be able to go in and look within the ezine at archived ads or articles and that can give you some ideas of ways to advertise your business online, or just as easily ways you do not want to!
To Your Success,
Karen Pore
Karen Pore teaches online marketing through her FREE 7 Day Online Success Boot Camp. You can learn more about Karen and take her online boot camp here: http://www.KarenPore.com
Friday, May 1, 2009
Thursday, April 30, 2009
Facebook Marketing 101
Copyright © Karen Pore, Your Partner In Online Success
If you are a network marketing or mlmer (Multi-Level-Marketer) you have probubly have learned the magic of online marketing. It has expanded the world you are able to find success in your network marketing business to an entirely different level. A place a lot of people have found a lob of success in is in the social networking world such as sites like Facebook and My Space. It's great to be able to do not just connect with old friends and family members, but to generate prospects also with some Facebook marketing.
Have you been in Facebook and gotten some of those messages or seen those posts? I am honestly blown away at the ways some of these people go about marketing on sites like this. They message everyone under the sun and try tell you that their business is the greatest, it's the best thing you will ever find..you have all seen them.
Do you think that method works for people? I don't know about you but it doesn't seem like that would be the right way to go. Yes, have faith in your primary business, abosolutly believe in it but facebook marketing isn't going to work for you if you are shoving information down someone's throat!
Now I am not saying lie about what you do, just be yourself. As with any other area in marketing you want to offer value to your prospect (or friends). If they are interested in your business they will let you know. All you will do is making people avoid you if you are shoving information down their throat. The key to Facebook marketing isn't what you would expect it to be. The key is to just be yourself. Believe that people will want to get to know you by just being yourself!
Karen Pore teaches online marketing through her FREE 7 Day Online Success Boot Camp. You can learn more about Karen and take her online boot camp here: http://www.KarenPore.com
If you are a network marketing or mlmer (Multi-Level-Marketer) you have probubly have learned the magic of online marketing. It has expanded the world you are able to find success in your network marketing business to an entirely different level. A place a lot of people have found a lob of success in is in the social networking world such as sites like Facebook and My Space. It's great to be able to do not just connect with old friends and family members, but to generate prospects also with some Facebook marketing.
Have you been in Facebook and gotten some of those messages or seen those posts? I am honestly blown away at the ways some of these people go about marketing on sites like this. They message everyone under the sun and try tell you that their business is the greatest, it's the best thing you will ever find..you have all seen them.
Do you think that method works for people? I don't know about you but it doesn't seem like that would be the right way to go. Yes, have faith in your primary business, abosolutly believe in it but facebook marketing isn't going to work for you if you are shoving information down someone's throat!
Now I am not saying lie about what you do, just be yourself. As with any other area in marketing you want to offer value to your prospect (or friends). If they are interested in your business they will let you know. All you will do is making people avoid you if you are shoving information down their throat. The key to Facebook marketing isn't what you would expect it to be. The key is to just be yourself. Believe that people will want to get to know you by just being yourself!
Karen Pore teaches online marketing through her FREE 7 Day Online Success Boot Camp. You can learn more about Karen and take her online boot camp here: http://www.KarenPore.com
Wednesday, April 15, 2009
Hype or Offering Value - How Should You Build Your Network Marketing Opportunity?
Copyright © Karen Pore, Your Partner In Online Success
MLM is famous for over-promising and under-delivering. One thing's for sure: there is a lot of hype in Network Marketing.
Unfortunately, all the hype out there creates false hope and expectations, which contribute to the negative image many people have of the network marketing and home based business industry.
If you are new to Network Marketing (or even if you've been in the industry for awhile), you may be tempted to contribute to all the hype out there. After all, if other people are doing it, it must work, right? It may work sometimes, usually in the short term, but something that will work far more effectively is adding true value to prospects.
People who attract customers and business partners with hype generally don't attract people who stay very long. On the other hand, Network Marketers who attract people by providing valuable information, no strings attached, are likely to attract higher quality prospects and customers. Higher quality prospects and customers will inevitably lead to a more successful business.
Here are a few tips to help you make sure you're adding value to the Network Marketing industry rather than flooding it with hype.
Put Yourself in Your Prospect's Shoes. If you were the prospect, what would you think about the presentation you are giving, the ad you are placing, or the forum post or article you are writing? Would it sound like a sales pitch to you? If so, go back to the drawing board. Find a way to present your information without giving a sales pitch. You'll be surprised at the results you get when people don't feel like your only motive is to get them to buy something from you!
Have Integrity. If you value your integrity, you will be adding value instead of hype. You will conduct business in an ethical and honest way. Always remember that no sale or new business partner is worth ruining your reputation. People appreciate honesty, and when you show you are a person of integrity, people will want to do business with you.
Teach Others. Many people enter the Network Marketing arena with no background in business or marketing. When they see what other people are doing, they naturally join in. They don't know any other way. When you teach others a better way--that they will be more successful in Network Marketing when they add value rather than hype, they will follow suit.
I hope that helps you!
To Your Sucess,
Karen Pore
Karen Pore teaches online marketing through her FREE 7 Day Online Success Boot Camp. You can learn more about Karen and take her online boot camp here: http://www.KarenPore.com
MLM is famous for over-promising and under-delivering. One thing's for sure: there is a lot of hype in Network Marketing.
Unfortunately, all the hype out there creates false hope and expectations, which contribute to the negative image many people have of the network marketing and home based business industry.
If you are new to Network Marketing (or even if you've been in the industry for awhile), you may be tempted to contribute to all the hype out there. After all, if other people are doing it, it must work, right? It may work sometimes, usually in the short term, but something that will work far more effectively is adding true value to prospects.
People who attract customers and business partners with hype generally don't attract people who stay very long. On the other hand, Network Marketers who attract people by providing valuable information, no strings attached, are likely to attract higher quality prospects and customers. Higher quality prospects and customers will inevitably lead to a more successful business.
Here are a few tips to help you make sure you're adding value to the Network Marketing industry rather than flooding it with hype.
Put Yourself in Your Prospect's Shoes. If you were the prospect, what would you think about the presentation you are giving, the ad you are placing, or the forum post or article you are writing? Would it sound like a sales pitch to you? If so, go back to the drawing board. Find a way to present your information without giving a sales pitch. You'll be surprised at the results you get when people don't feel like your only motive is to get them to buy something from you!
Have Integrity. If you value your integrity, you will be adding value instead of hype. You will conduct business in an ethical and honest way. Always remember that no sale or new business partner is worth ruining your reputation. People appreciate honesty, and when you show you are a person of integrity, people will want to do business with you.
Teach Others. Many people enter the Network Marketing arena with no background in business or marketing. When they see what other people are doing, they naturally join in. They don't know any other way. When you teach others a better way--that they will be more successful in Network Marketing when they add value rather than hype, they will follow suit.
I hope that helps you!
To Your Sucess,
Karen Pore
Karen Pore teaches online marketing through her FREE 7 Day Online Success Boot Camp. You can learn more about Karen and take her online boot camp here: http://www.KarenPore.com
Monday, April 6, 2009
5 Benefits Of Network Marketing/MLM Funded Proposal
Copyright © Karen Pore, Your Partner In Online Success
Using a funded proposal to build your primary MLM opportunity is the smartest thing anyone could do to insure success in this tough home based business industry.
There are many benefits to why the funded proposal makes real good sense, but I would like to share my five top reasons why everyone should be building a MLM business using this model.
Especially if your new to network marketing or haven't had any real success yet.
1. The high rate of sales that gets generated from an inexpensive information product funds your advertising and increases your business cash flow instantly. You can reduce your marketing expenses to ZERO (or in some cases make a profit) by retailing low cost information products on the front end to your leads. This really critical for survival when you consider that 95% to 97% of your leads you generate or buy will never join your primary MLM opportunity.
2. It's always going to be easier sponsoring an existing customer than trying to sponsor a complete stranger. You should never try selling your prospects on your networking opportunity the first time you have contact. You always sell them an inexpensive information product that offers value and helps them solve a problem.
3. You get to position yourself as an MLM expert instead of of some sleazy sale person like every other networker that doesn't know what they are doing. You start to offer value, build trust and gain respect with your prospects because you offer them more than just another opportunity. You offer a solution to their problems, a system to plug into, and your help.
4. Your prospects get pre-trained and educated on how to generate an endless supply of leads independently so one day they can become a leader who just might be your future business partner. Instead of just trying to sell them on hype and false promises which is extremely short sighted. So, why not sell them a retail product that will turn them into a better business owner and future leader right from the start?
5. Using a funded proposal gets your new reps into a positive cash flow situation immediately. Offering a low-priced, fast selling retail product first, funds theirs and yours advertising campaign which gets your new reps into making money as soon as possible. This creates momentum in your team and will decreases attrition or distributor fallout.
This is the smart way to recruit in network marketing in the information age. This is how the masters of this industry make it happen. Do you think they do home meetings or buy lead and make cold calls?
No.
They market information, which pays for their advertising, which serves as a never-ending source of free leads for their network marketing business!
You use a funded proposal online system, (like the Streamline Funnel System itself), as a way to earn immediate profits, which means you can afford endless advertising, which means you can always generate endless leads, which means you can sponsor more reps.
It's like a perpetual online MLM marketing machine that just keeps feeding off of itself.
Our ads drive targeted traffic to our Funded Streamline Sponsoring course or FREE Leads 4 Life bonus for us 24 hours a day, 7 days a week, completely hands-free...And it does the same thing for all Funded Streamline Sponsoring system users.
Retail profits from generic information products = Free Advertising = Endless Leads = Endless Home Business Growth!I hope you too are starting to see the benefits now
:-)
If you don't have a funded proposal in mind already check out this today. I love all the information it has provided to me and the extra cash!
http://www.StreamlineFunnelSystems.com
To Your Success,
Karen Pore
Karen Pore teaches online marketing through her FREE 7 Day Online Success Boot Camp. You can learn more about Karen and take her online boot camp here: http://www.The-Success-Bootcamp.com
Using a funded proposal to build your primary MLM opportunity is the smartest thing anyone could do to insure success in this tough home based business industry.
There are many benefits to why the funded proposal makes real good sense, but I would like to share my five top reasons why everyone should be building a MLM business using this model.
Especially if your new to network marketing or haven't had any real success yet.
1. The high rate of sales that gets generated from an inexpensive information product funds your advertising and increases your business cash flow instantly. You can reduce your marketing expenses to ZERO (or in some cases make a profit) by retailing low cost information products on the front end to your leads. This really critical for survival when you consider that 95% to 97% of your leads you generate or buy will never join your primary MLM opportunity.
2. It's always going to be easier sponsoring an existing customer than trying to sponsor a complete stranger. You should never try selling your prospects on your networking opportunity the first time you have contact. You always sell them an inexpensive information product that offers value and helps them solve a problem.
3. You get to position yourself as an MLM expert instead of of some sleazy sale person like every other networker that doesn't know what they are doing. You start to offer value, build trust and gain respect with your prospects because you offer them more than just another opportunity. You offer a solution to their problems, a system to plug into, and your help.
4. Your prospects get pre-trained and educated on how to generate an endless supply of leads independently so one day they can become a leader who just might be your future business partner. Instead of just trying to sell them on hype and false promises which is extremely short sighted. So, why not sell them a retail product that will turn them into a better business owner and future leader right from the start?
5. Using a funded proposal gets your new reps into a positive cash flow situation immediately. Offering a low-priced, fast selling retail product first, funds theirs and yours advertising campaign which gets your new reps into making money as soon as possible. This creates momentum in your team and will decreases attrition or distributor fallout.
This is the smart way to recruit in network marketing in the information age. This is how the masters of this industry make it happen. Do you think they do home meetings or buy lead and make cold calls?
No.
They market information, which pays for their advertising, which serves as a never-ending source of free leads for their network marketing business!
You use a funded proposal online system, (like the Streamline Funnel System itself), as a way to earn immediate profits, which means you can afford endless advertising, which means you can always generate endless leads, which means you can sponsor more reps.
It's like a perpetual online MLM marketing machine that just keeps feeding off of itself.
Our ads drive targeted traffic to our Funded Streamline Sponsoring course or FREE Leads 4 Life bonus for us 24 hours a day, 7 days a week, completely hands-free...And it does the same thing for all Funded Streamline Sponsoring system users.
Retail profits from generic information products = Free Advertising = Endless Leads = Endless Home Business Growth!I hope you too are starting to see the benefits now
:-)
If you don't have a funded proposal in mind already check out this today. I love all the information it has provided to me and the extra cash!
http://www.StreamlineFunnelSystems.com
To Your Success,
Karen Pore
Karen Pore teaches online marketing through her FREE 7 Day Online Success Boot Camp. You can learn more about Karen and take her online boot camp here: http://www.The-Success-Bootcamp.com
Tuesday, March 31, 2009
Join The Forces Of Moms Working At Home Online
Copyright © Karen Pore, Your Partner In Online Success
In these tough economic times we have started to see a rise in the number of people turning to the home based business industry to try to generate extra income for themselves and their families. A large number of people in this group of people a large number of them are moms working at home online. A lot of them are stay at home moms that normally lived on a one parent incomes for the last few years and are now needing extra cash flow into their households.
In our society today it's very common for moms to have children dropped off at 6:30 in the morning at a daycare of pre-school and return to pick them up 9-10 hours later. Most of these moms working online have no desire to either return to that or begin doing that.
Paul Birdsall's My Partners In Profit System has made it possible for those mom's working at home online to not start to achieve their financial goals, with the multiple streams of income available all in one place and also meet their time commitments and wants with it's easy to follow system.
With the My Partners In Profit System there no longer a reason for mom's to give up that precious time they have worked so hard to keep with their families.
For mom's wanting more information about the My Partners In Profit System and a great mentoring program for Mommy's visit:
http://www.EasyMommyMentoring.com/
Press Release: Join The Forces Of Moms Working At Home Online
Karen Pore teaches online marketing through her FREE 7 Day Online Success Boot Camp. You can learn more about Karen and take her online boot camp here: http://www.KarenPore.com
In these tough economic times we have started to see a rise in the number of people turning to the home based business industry to try to generate extra income for themselves and their families. A large number of people in this group of people a large number of them are moms working at home online. A lot of them are stay at home moms that normally lived on a one parent incomes for the last few years and are now needing extra cash flow into their households.
In our society today it's very common for moms to have children dropped off at 6:30 in the morning at a daycare of pre-school and return to pick them up 9-10 hours later. Most of these moms working online have no desire to either return to that or begin doing that.
Paul Birdsall's My Partners In Profit System has made it possible for those mom's working at home online to not start to achieve their financial goals, with the multiple streams of income available all in one place and also meet their time commitments and wants with it's easy to follow system.
With the My Partners In Profit System there no longer a reason for mom's to give up that precious time they have worked so hard to keep with their families.
For mom's wanting more information about the My Partners In Profit System and a great mentoring program for Mommy's visit:
http://www.EasyMommyMentoring.com/
Press Release: Join The Forces Of Moms Working At Home Online
Karen Pore teaches online marketing through her FREE 7 Day Online Success Boot Camp. You can learn more about Karen and take her online boot camp here: http://www.KarenPore.com
Wednesday, March 11, 2009
What is Real or Scam?
Copyright © Karen Pore, Your Partner In Online Success
You have probably heard all of the stories about making money online. The news is filled with stories of those lucky folks who have become multi-millionaires with a few clicks of those mouse and still more stories about people using the internet to develop a sustained and viable business. Can it happen for you? If you’ve have been thinking about making money online, here are some tricks of the trade that can help you get started on your path to internet business glory.
When it comes to online businesses, there is a lot of bad information out there you have to sift through and a lot of potential for falling victim to a scam. Many websites advertise internet business opportunities that require a size able upfront investment from you, and these are generally to be avoided. Beware any online business opportunity that sets you up to spam people for pay or that requires you to make a website to try to get people to buy into a business scheme rather than buying a specific product. These internet set ups are just pyramid scams, and they’re not a reliable (or in some cases, legal) way to make money online.
One of the best ways to learn about making money online is to check out the advice of people who have done it. Do a little research and see how some online businesses you’re familiar with have set up their operations, or seek out some online business journals that have interviews with internet entrepreneurs. See what you can learn from them and from their mistakes. If you know anyone who does business online, see what advice they have to offer you. Since so many people have figured out this online business thing by trial and error at this point, you can learn from their stories what they learned the hard way and avoid some of the same bumps in the world.
Apart from understanding the technological aspects of doing business online and figuring out some unique logistics, like shipping to all of your customers instead of having a store if you’re selling a product, online advertising, and the ins and outs of online writing, some parts of online commerce are not so different from starting a business in the real world. You should settle on a business that interests you and that you have some specific skills to bring to the table. Instead of chasing the “next big thing” (these kinds of ideas go boom and then bust all the time on the net), look for a business idea that you will enjoy working on and that can bring you long term sustainability. Do research into your market, figure out your overhead costs and figure out who your competitors will be. These things will all give you the best chance at succeeding in the internet business world.
When it comes to learning about making money online, there are plenty of resources to help you figure out the best path for you. There is also tons of potential for turning your venture into a success if you do your homework. Get to know your online business neighborhood and start watching the money roll in.
Karen Pore teaches online marketing through her FREE 7 Day Online Success Boot Camp. You can learn more about Karen and take her online boot camp here: http://www.OnlineMarketingSuccessBootcamp.net/
You have probably heard all of the stories about making money online. The news is filled with stories of those lucky folks who have become multi-millionaires with a few clicks of those mouse and still more stories about people using the internet to develop a sustained and viable business. Can it happen for you? If you’ve have been thinking about making money online, here are some tricks of the trade that can help you get started on your path to internet business glory.
When it comes to online businesses, there is a lot of bad information out there you have to sift through and a lot of potential for falling victim to a scam. Many websites advertise internet business opportunities that require a size able upfront investment from you, and these are generally to be avoided. Beware any online business opportunity that sets you up to spam people for pay or that requires you to make a website to try to get people to buy into a business scheme rather than buying a specific product. These internet set ups are just pyramid scams, and they’re not a reliable (or in some cases, legal) way to make money online.
One of the best ways to learn about making money online is to check out the advice of people who have done it. Do a little research and see how some online businesses you’re familiar with have set up their operations, or seek out some online business journals that have interviews with internet entrepreneurs. See what you can learn from them and from their mistakes. If you know anyone who does business online, see what advice they have to offer you. Since so many people have figured out this online business thing by trial and error at this point, you can learn from their stories what they learned the hard way and avoid some of the same bumps in the world.
Apart from understanding the technological aspects of doing business online and figuring out some unique logistics, like shipping to all of your customers instead of having a store if you’re selling a product, online advertising, and the ins and outs of online writing, some parts of online commerce are not so different from starting a business in the real world. You should settle on a business that interests you and that you have some specific skills to bring to the table. Instead of chasing the “next big thing” (these kinds of ideas go boom and then bust all the time on the net), look for a business idea that you will enjoy working on and that can bring you long term sustainability. Do research into your market, figure out your overhead costs and figure out who your competitors will be. These things will all give you the best chance at succeeding in the internet business world.
When it comes to learning about making money online, there are plenty of resources to help you figure out the best path for you. There is also tons of potential for turning your venture into a success if you do your homework. Get to know your online business neighborhood and start watching the money roll in.
Karen Pore teaches online marketing through her FREE 7 Day Online Success Boot Camp. You can learn more about Karen and take her online boot camp here: http://www.OnlineMarketingSuccessBootcamp.net/
Thursday, March 5, 2009
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